We design new possibilities for a world in constant transformation
To shape the world, we must first imagine it differently. Design is not simply a response to change—it is the force that creates it. It allows us to explore, question, and give form to what could be.
In a world increasingly shaped by artificial intelligence, our culture of design “doing” leads us to create solutions that not only look and feel good, but also feel right.
We are witnessing the ‘emancipation’ of objects as they shift from following direct commands to pursuing their own goals. These objects become more conversational and responsive, learning to understand their context before acting.
We embody Scandinavian design, rooted in the European tradition of design that are both good for people and genuinely loved.
We do
innovation, strategy, digital design

Experimental project Love: A generator for a new, comprehensible language based on the shared statistical patterns of natural languages spoken in multicultural communities worldwide.
Our work embraces the complexities of intelligent systems, crafting not only the interfaces we engage with, but also the behaviours and ethical frameworks that govern them. We no longer design static things—we design objectives, behaviours, and potential futures.
We transform technologies, scientific research and inventions into products of everyday life and their brands
Our approach is transdisciplinary. We harness the potential of artificial intelligence and the power of design to shape new forms of products and brands. As objects begin to make decisions and pursue goals, their actions become the new face of their brands. Our core expertise lies in giving a form to that intelligence and crafting the new resulting brand expressions.

Project LumaNav: An autopilot and navigation system for leisure boating that helps non-expert users navigate safely by detecting potential dangers and obstacles
We design not to follow trends, but to carefully shape the future we want to inhabit
Progress alone does not guarantee prosperity. Not all innovation serves people, and technologies are neither neutral nor sovereign—they are shaped by those who create them. Through design, we ask the right questions to ensure what we bring into the world truly contributes to life.

Project Flow: A visual, AI-driven programming language that simplifies embedded development and compiles efficiently for resource-constrained hardware
We are a creative collective of passionate experts and designers who master the full spectrum of design and innovation. Our team combines deep, hands-on expertise across strategy, digital design, branding, product development, and industrialisation — with award winning talents who excel across multiple disciplines. We offer end-to-end capabilities, from shaping the initial idea and brand positioning to delivering fully realised physical or digital products. With over 17 years of experience across industries such as automotive, marine, drones, imaging, connected health, governmental, cultural, and more, we bring a rare ability to navigate complexity and deliver meaningful, future-ready solutions.
Abundance fuels change for a world that needs to become less anthropocentric but not less human